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AGTHEORY Moisturizing Lotion – Japanese Hydrating Essence with Gentian and Dual Hyaluronic Acid, 100 ml

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$72.00
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$72.00
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    Available from September 15.

    Japanese Anti-Glycation Hydrating Lotion-Serum

    The concentration of a serum and the lightness of a lotion in one product. Dual hyaluronic acid, gentian root extract, Alpine rose extract, and vitamin C help support a hydrated, brighter, and more revitalised-looking complexion.

    AGTHEORY Moisturizing Lotion is the first active step in the AGTHEORY skincare system, developed according to the Japanese anti-glycation philosophy.

    Unlike conventional toners or lotions, this formula has a rich, serum-like texture that spreads gently across the skin and provides an immediate feeling of comfort.

    It combines a dual hyaluronic acid complex, gentian root extract, Alpine rose extract, long-lasting vitamin C, and a botanical antioxidant system.

    After application, the skin appears deeply replenished with moisture, brighter, more revitalised, and better prepared for the next steps in the skincare routine.

    Product description

    Who Is AGTHEORY Moisturizing Lotion Designed For?

    This lotion is designed for people experiencing:

    ✔ Dry skin
    ✔ A dull or grey-looking complexion
    ✔ Loss of radiance
    ✔ Reduced skin elasticity
    ✔ Tightness after cleansing
    ✔ Signs of tired-looking skin
    ✔ The first visible signs of glycation-related stress

    Why Does AGTHEORY Moisturizing Lotion Stand Out—even in Japan?

    Most lotions focus primarily on hydration.

    AGTHEORY Moisturizing Lotion was developed as part of an anti-glycation skincare system, so it hydrates the skin, provides antioxidant support, and prepares it for the next steps in the skincare routine.

    In Japan, the product is positioned as a lotion-serum because its texture and concentration of active ingredients are closer to a serum than to a conventional toner.

    What Makes the AGTHEORY Moisturizing Lotion Formula Unique?

    The formula was developed to combine:

    ✔ Intensive hydration
    ✔ Skin comfort
    ✔ Antioxidant care
    ✔ An anti-glycation skincare philosophy
    ✔ Preparation of the skin for the rest of the skincare routine

    Gentian Root Extract

    Gentiana Scabra Root Extract

    One of the key ingredients in AGTHEORY Moisturizing Lotion.

    Gentian has long been valued in Japanese and Asian botanical traditions. It was selected for its ability to enrich the formula with active botanical components and help support a more revitalised-looking complexion.

    Dual Hyaluronic Acid Complex

    The formula contains two forms of hyaluronic acid:

    ✔ Hydrolysed Hyaluronic Acid
    ✔ Sodium Hyaluronate

    This combination helps maintain long-lasting hydration and skin comfort.

    Alpine Rose Longevity Extract

    Rhododendron Ferrugineum Extract

    One of the most important ingredients in the AGTHEORY range.

    This rare plant grows in extreme Alpine conditions and is valued in Japan as a longevity-inspired skincare ingredient.

    Long-Lasting Vitamin C System

    Ascorbyl Glucoside

    A stable form of vitamin C that provides antioxidant support and helps maintain a brighter-looking complexion.

    Anti-Glycation Botanical Complex

    The formula contains:

    ✔ Pomegranate peel extract
    ✔ Mulberry root extract
    ✔ Horse chestnut seed extract
    ✔ Roman chamomile extract
    ✔ Plantain seed extract
    ✔ Hawthorn extract
    ✔ Grapefruit extract
    ✔ Fennel oil

    This complex forms the foundation of AGTHEORY’s anti-glycation philosophy and enriches the formula with botanical antioxidants.

    The Concentration of a Serum and the Lightness of a Lotion

    This is one of the product’s key distinguishing features.

    AGTHEORY Moisturizing Lotion has a rich, serum-like texture, yet feels lightweight and comfortable on the skin.

    This makes it an ideal first step before applying AGTHEORY Balancing Oil Essence, Silky Emulsion, or Rich Cream.

    Precautions: Do not use if you are allergic to any of the ingredients. If the product gets into your eyes, rinse immediately with plenty of water. Keep out of reach of children. Protect from direct sunlight and store at room temperature.

    Responsible person: UAB Kristalė, Sporto g. 8-77, LT-09238 Vilnius, Lithuania.

    Usage

    After cleansing, dispense an appropriate amount into your palms or onto a cotton pad and apply evenly over the entire face.

    Ingredients

    WATER,GLYCERIN,PEG/PPG/POLYBUTYLENE GLYCOL-8/5/3 GLYCERIN,PENTYLENE GLYCOL,PEG-60 HYDROGENATED CASTOR OIL,PHENOXYETHANOL,ETHYLHEXYLGLYCERIN,CARBOMER,FRAGRANCE,BUTYLENE GLYCOL,POTASSIUM HYDROXIDE,RHODODENDRON FERRUGINEUM EXTRACT,DISODIUM EDTA,FOENICULUM VULGARE (FENNEL) OIL,SODIUM HYALURONATE,HYDROLYZED HYALURONIC ACID,SODIUM TOCOPHERYL PHOSPHATE,ASCORBYL GLUCOSIDE,TOCOPHEROL,VITIS VINIFERA (GRAPE) FRUIT EXTRACT,SAXIFRAGA SARMENTOSA EXTRACT,GENTIANA LUTEA ROOT EXTRACT,AESCULUS HIPPOCASTANUM (HORSE CHESTNUT) SEED EXTRACT,CRATAEGUS CUNEATA FRUIT EXTRACT,HOUTTUYNIA CORDATA EXTRACT,ANTHEMIS NOBILIS FLOWER EXTRACT,MORUS ALBA ROOT EXTRACT,PUNICA GRANATUM PERICARP EXTRACT,PLANTAGO MAJOR SEED EXTRACT.

    Product delivery

    International delivery

    Orders of €100 or more qualify for free delivery within Europe. Shipping costs are calculated automatically based on the selected destination country and are displayed after entering the delivery address.

    Standard delivery:

    • Baltic countries (Latvia and Estonia): approximately 2–4 business days
    • Poland: approximately 5–7 business days
    • Scandinavia (Denmark, Norway and Sweden): approximately 7–10 business days
    • Finland: approximately 7–10 business days
    • Other European countries: approximately 10–15 business days
    • USA: approximately 7–16 business days
    • Other countries: approximately 2–3 weeks or longer

    DHL Express delivery:

    • Europe, USA and United Kingdom: approximately 1–2 business days
    • Free delivery on orders of €185 (US$231) or more

    The available delivery methods, exact prices and estimated delivery times are displayed at checkout after entering the delivery address.

    Orders delivered outside the European Union may be subject to additional import duties and other local taxes, which are payable by the customer.

    Delivery prices within Lithuania

    • Orders of €100 or more qualify for free delivery.
    • For orders under €100, delivery to an LP Express parcel locker costs €1.75.
    • For orders under €100, delivery to an Omniva parcel locker costs €2.90.
    • Delivery by Omniva courier costs €3.50.
    • Collection from the Beža Familia salon is free of charge. The salon is located at Sporto St. 8, Vilnius.

    Delivery within Lithuania

    Orders are delivered throughout Lithuania within 2–4 business days.

    Orders selected for collection from the salon can normally be collected on the day after the order is placed. We will always contact you by email or phone when your order is ready.

    You may be asked to present a valid identity document when collecting your order.

    If you have any questions about delivery, email us at administracija@beza.lt or call +370 655 59770.

    PRODUCT EXCHANGE AND RETURNS

    In the cases and in accordance with the procedures established by the Civil Code of the Republic of Lithuania, the Retail Trade Rules approved by Resolution No. 697 of the Government of the Republic of Lithuania of 11 June 2001, and other applicable legislation, a Buyer who is a natural person has the right to withdraw from a distance sales contract and return to the Seller goods of satisfactory or unsatisfactory quality purchased from the online store.

    Pursuant to the above legislation, the Customer has the right, within 14 business days from the date of delivery of the goods, to return goods of satisfactory quality purchased from the “Beža” online store and receive a refund of the amount paid, or to exchange the goods for other similar products.

    Requirements for the Exchange or Return of Goods of Satisfactory Quality

    Goods of satisfactory quality must be returned within 14 days and must meet the following requirements:

    • The product packaging must not be damaged, and the product itself must not be damaged or used.
    • The product must be returned in the manufacturer’s original packaging and must retain its original, saleable appearance.
    • All original manufacturer’s labels must remain attached to the product.
    Requirements for the Exchange or Return of Goods Suspected of Being Defective

    Goods suspected of being defective must meet the following requirements:

    • The product must not be damaged or used.
    • The product must retain its original, saleable appearance.
    • All original manufacturer’s labels must remain attached to the product.
    Product Warranty

    The Seller confirms that it is responsible for the sale of goods ordered from the Store, the proper delivery and quality of the purchased goods, proper compliance with the return conditions, and the exercise of any other rights and obligations of the Seller prescribed by applicable legislation.

    The Buyer may submit claims concerning discrepancies in the product assortment, such as missing parts or discrepancies in colours or shades, within a reasonable period and in accordance with the procedure established in Articles 6.331–6.632 of the Civil Code of the Republic of Lithuania.

    The Buyer may submit a claim regarding the quality of a product within two years from the date on which the product was received under the statutory guarantee, unless the Seller provides a longer guarantee period for the particular product under a commercial guarantee. Where a commercial guarantee applies to a particular product, the Seller will specify this in the product description in the online store.

    To exercise the rights established in this section, the Buyer must notify the Seller of any non-conformity of the product with the applicable quality requirements no later than three months from the date on which the non-conformity was discovered.

    Where applicable legislation establishes a specific shelf life or expiry date for particular goods, the Seller undertakes to clearly indicate that date and to sell such goods to the Buyer in a manner that provides the Buyer with a genuine opportunity to use them before the end of their shelf life or expiry date.

    Product Return Procedure

    The product to be exchanged or returned must be delivered to the following address:

    Sporto g. 8, Vilnius, Lithuania

    The product may be sent by courier or post, or delivered in person to the above address during business hours.

    The returned product must be accompanied by a completed Product Exchange or Return Request and a document confirming that the product was purchased from “Beža”, such as a VAT invoice or cash receipt.

    Upon receipt of a product submitted for exchange or return, the “Beža” administrator undertakes to inform the Customer within 10 business days whether the product meets the applicable exchange or return criteria. Where the product meets these criteria, the “Beža” administrator will exchange the product or refund the amount paid for it.

    Where a product is exchanged, “Beža” will exchange it for any other product or products with a value not exceeding the value of the original product. Where the replacement product or products have a higher value, the Customer must pay the difference in price. The price difference must be paid by bank transfer to the bank account specified by “Beža”. The Buyer may exchange the product for any product that is available for sale in the “Beža” online store at the time of the exchange.

    Where a product is returned due to defective or otherwise unsatisfactory quality, the Seller will bear the transportation or shipping costs.

    The Customer must notify the Seller of their intention to return a product by email at administracija@beza.lt, attaching a completed, signed and scanned copy of the Return Form, which may be printed HERE, or by including the completed form with the returned product sent by registered post.

    Where the Buyer chose to collect the product from the “Beža” showroom at the time of purchase, the Buyer may return the product to the showroom in person during its business hours.

    In all cases, the Customer is liable for any reduction in the value of the product resulting from handling beyond what is necessary to establish the nature, characteristics and quality of the product.

    Return of a Product Suspected of Being Defective

    Once the product has been returned, or once the Seller has received evidence from the Buyer confirming that the product has been dispatched, the amount paid will be refunded to the Buyer’s bank account within 14 business days.

    AGTHEORY Moisturizing Lotion – Japanese Hydrating Essence with Gentian and Dual Hyaluronic Acid, 100 ml
    AGTHEORY Moisturizing Lotion – Japanese Hydrating Essence with Gentian and Dual Hyaluronic Acid, 100 ml